LUMI: Uniting Nature + Science in their Tundra Range — #EcoBeauty

Our skin health is something we often take for granted in the approaching winter months. Yet we all want to look and feel forever young, and that takes at least some effort. Instead of turning to quizzical chemical-packed serums and moisturisers, treating your skin with natural, organic beauty products can help to boost your skin’s own glow and enhance that desired, sleek au naturel look. Could Estonian cosmetics brand LUMI be the next innovation in skincare, taking you a step closer to preserving your youth?

Words: Johanna Raudsepp

 LUMI: Tundra Range, 2016.

LUMI: Tundra Range, 2016.

I had the glorious opportunity to test out their new product line called Tundra over the past two weeks. Consisting of the AHA-BHA cleansing milk, AHA-BHA moisturising cream and yarrow mist with salicylic acid, LUMI’s Tundra is a complete skincare routine set. Their natural components, like willow, rosemary and hemp seed oil, form a combination that instantly revives your skin. I have never felt so confident in my own skin — during the test weeks, I didn’t reach for make-up even once! 

These all-natural products boast a distinct, aromatic scent — all three products take your senses into the tundra. It reminded me of a mossy forest and I could almost hear a crystal-clear river bubbling away in the background. What’s unique about these products is that the entire range is unisex, suitable for everyday use for both men and women. 

Curious to find out more about the products that have given my skin a healthy glow (and even added a pep to my step), I asked LUMI a bit more about their new Tundra range and the secret of beauty, of course.

You have released your new Tundra line. What inspired this product line? What makes it special?

Our aim was to create products for acne-prone skin, which would rejuvenate and be effective, yet natural at the same time. Research has shown that up to 85% of people have to deal with acne at some stage in their lives — 20% of whom experience this in adulthood as well.

LUMI's Tundra is special because of its carefully picked natural ingredients and a wholesome skincare routine set-up. It restores and renews, and battles inflammation. Naturally we believe that great skin starts from the inside. Nevertheless, your skincare routine should work on different fronts.

"By mixing botanics with safe, lab-made synthetic compounds, we can create a sustainable, environmentally-friendly product. Integrity is also important — the harmony between our body, spirit and senses."

The metallic green design of LUMI's Tundra symbolises development, growth and the path to becoming someone or something better. Just like the permafrost in tundra rivers hinders erosion, the excess keratinisation of the skin hinders its natural processes, creating a good surface for inflammation. Forget about the scrubs and products with different chemicals — natural moisturising products are what the skin actually needs.

 LUMI: Tundra Range, 2016.

LUMI: Tundra Range, 2016.

At Savant, we believe that slow lifestyle with all its nuances will slowly but surely find its way to our everyday lives. So much so, that one day people will make educated choices about all their product purchases. How does LUMI envision the future of the world of cosmetics?

We agree – people will definitely be making smarter, more conscious choices about what they buy. We hear more and more about cosmetics that fight skin-stress and pollution. As natural resources aren’t infinite, we think the future will see more sustainable cosmetics. By mixing botanics with safe, lab-made synthetic compounds, we can create a sustainable, environmentally-friendly product. Integrity is also important — the harmony between our body, spirit and senses. 

"The metallic green design of LUMI's Tundra symbolises development, growth and the path to becoming someone or something better."

They say that first impressions are everything. If LUMI passed from us on the street, what would she look like? What is LUMI’s beauty secret?

LUMI is confident and sophisticated. She is an educated person, who has seen life, has good manners, but isn’t naive or stubborn. LUMI shares their knowledge and experiences with their friends, enlightening them with fresh ideas and new trends. LUMI is warm, open-minded, and Nordic in their mindset — modern and minimalist. The secret to her beauty lies in scientifically certified natural products, comprising of carefully picked ingredients, which she would recommend to friends or family any day. LUMI is inspiring, encouraging, motivating and enthusiastic, infecting others with their positivity. She is trendy, but always adds a personal touch to everything, making her unique. 

http://luminordic.com/en/